B2B SEO Services in Houston, Texas | B2B SEO Giants
Houston, Texas · B2B-only

B2B SEO Services in Houston, Texas

Houston B2B SEO built around how business-to-business companies actually buy — multi-stakeholder decisions, long cycles, and pipeline-attributed outcomes.

Request a B2B SEO Proposal See our process and pricing first
✓ B2B-only focus ✓ Documented methodology ✓ Named senior strategists ✓ Pipeline-attributed reporting

For Houston B2B companies whose buyers research extensively before they ever contact a vendor — and whose current SEO is producing traffic but no pipeline.

We are B2B SEO Giants, a Houston-based B2B search engine optimisation company that works only with business-to-business clients. We follow a documented B2B SEO methodology, publish our engagement terms on this page, and staff every account with named senior strategists.

If your buyers are engineers, procurement teams, executives, or technical committees — and your sales cycle is longer than 30 days — this is the engagement we are built for.

Built for B2B, verified in Houston
B2B-only Houston-local Published terms Named strategists AI-search ready
Definition

What is B2B SEO?

B2B SEO is search engine optimisation built for companies whose customers are other businesses.

It targets the commercial keywords that business buyers actually search, not the high-volume consumer queries that drive B2C traffic. It aligns content to the multi-stakeholder, long-cycle way B2B purchases are actually made. And it is judged on whether it produces pipeline over months — not whether it produces clicks in week one.

Three things make B2B SEO distinct from general SEO:

01

The buyers are committees.

A single search is rarely the whole story. Engineers research specifications, procurement compares vendors, executives evaluate strategic fit. B2B SEO content has to address all three — often inside the same buying journey.

02

The sales cycle is long.

A B2B buyer might research for three, six, or twelve months before contacting sales. SEO is judged on whether it produces pipeline over that window.

03

The KPIs are pipeline metrics.

Rankings and traffic are diagnostic. The real measures are marketing-qualified leads, sales-qualified leads, and influenced revenue.

Why Houston changes the equation

In Houston, that distinction matters more than in most markets. Houston's B2B economy is anchored by energy, industrial services, manufacturing, healthcare, logistics, and professional services — all verticals with long cycles and committee-driven purchases.

Energy Industrial services Manufacturing Healthcare Logistics Professional services
Scope Commitment

What B2B SEO includes (and what it doesn't)

B2B SEO is a multi-component engagement. The table below lists what is in scope and what is not.

⚙

Technical SEO

Audit and remediation of crawl, indexation, Core Web Vitals, schema, and site architecture.

Deliverable: Technical audit (written, prioritised); implementation roadmap; quarterly technical health report.
🔍

On-page SEO

Keyword and entity strategy; content optimisation; metadata; internal linking.

Deliverable: Keyword and topic map; on-page optimisation of priority pages; internal-link plan.
✍

Content production

Pillar pages, supporting articles, comparison pages, case studies, technical explainers.

Deliverable: 30/60/90 content calendar; published content on your domain; content briefs.
🔗

Off-page SEO / Digital PR

Link acquisition, brand mentions, industry partnerships, thought-leadership placements.

Deliverable: Monthly backlink report with source URLs and rationale; digital-PR placements in trade publications.
📍

Local SEO (Houston)

Google Business Profile, citations, Houston-specific signals, location pages where genuinely warranted.

Deliverable: GBP optimisation; Houston-citation building; location pages where local presence is real.
🤖

AI-search / LLM visibility

AI Overview optimisation, LLM citation strategy, entity-graph work, answer-engine content.

Deliverable: AI-search visibility diagnostic; LLM-citation content plan; entity-graph audit.
📊

Analytics and reporting

GA4, GSC, dashboarding, rank tracking, attribution modelling, pipeline reporting.

Deliverable: Live dashboard access; monthly performance report; quarterly business review.
🎯

CRO integration

Where in scope, landing-page recommendations tied to organic traffic.

Deliverable: CRO recommendations on organic landing pages.

The following are explicitly not part of a B2B SEO engagement with us. Listing them here is a deliberate scope commitment, not an oversight.

  • Web design and development.
  • Paid media management (PPC, paid social).
  • Branding and creative production.
  • Sales enablement and CRM work.
  • Hosting and infrastructure management.
  • Product marketing.

If you need any of the above, we are happy to recommend trusted partners — but we will not bundle them into a B2B SEO engagement to inflate scope.

Qualification

Who B2B SEO is for

This engagement is built for a specific buyer. The page is honest about that.

Roles we typically work with

VP of Marketing / CMO Director of Marketing Marketing Manager Business Owner / Founder VP of Business Development Sales Leader Operations Director (technical-buyer orgs)
✓ Good fit
  • Houston-area B2B company. Your customers are other businesses.
  • Sales cycle of 30+ days. This is the B2B threshold. If you sell direct-to-consumer, we are not the right fit.
  • Verticals we focus on: B2B manufacturing, industrial services, logistics and supply chain, B2B SaaS, energy services, professional services, and B2B construction.
  • Internal subject-matter expert access. Content needs interviews with people who know your product and your buyers.
  • 6-month minimum commitment. Shorter engagements do not allow organic search to compound.
  • Pipeline-attributed reporting. You are willing to be measured on whether SEO contributes to qualified pipeline, not just rankings.
✕ Not a fit if
  • You are a B2C or e-commerce company.
  • Your sales cycle is direct-response (under 30 days).
  • You want a one-time SEO “package” with no ongoing commitment.
  • You need guarantees of specific rankings or lead numbers.
  • You need web design or paid media as the primary service.

If we are not the right fit, we will tell you on the discovery call. That is faster for both of us.

Pattern Library

Common B2B SEO situations we work on

Seven named situations. Each is a pattern we have seen before, mapped to the component of B2B SEO that addresses it.

SITUATION 01

The invisible manufacturer

ProblemEngineers and procurement teams search for capabilities you provide, but you do not appear — or you appear behind competitors without proof.
ComponentTechnical SEO + content production + off-page SEO.
SolutionAudit current technical and content state; build a topical-authority content map around your buyers' actual search behaviour; secure placements in trade publications; track pipeline contribution from organic over 6–12 months.
SITUATION 02

The pipeline gap

ProblemYour sales team is not getting enough qualified inbound from organic search. Current SEO produces traffic but not leads.
ComponentContent production + CRO integration + analytics and reporting.
SolutionAudit content against buyer-journey stages; rebuild content around commercial-intent queries; instrument conversion paths; report on MQL and SQL contribution from organic, not just sessions.
SITUATION 03

The new product or market launch

ProblemYou are launching a new product line or entering a new market and need organic visibility fast.
ComponentKeyword research + content production + technical SEO.
SolutionRapid keyword and topic research; build pillar pages and supporting content; ensure the technical foundation is launch-ready; address AI-search visibility for the new category.
SITUATION 04

The long-cycle support

ProblemYour sales cycle is six to twelve months. Buyers research extensively before contacting sales. Current content does not support that cycle.
ComponentContent production mapped to buying-committee roles + analytics.
SolutionBuild content that addresses how engineers, procurement, and executives each research — instrument content engagement, and report on pipeline contribution over the full cycle.
SITUATION 05

The B2B SaaS competitive moat

ProblemYou are competing against better-funded B2B SaaS competitors on commercial keywords and need a defensible organic channel.
ComponentTopical authority + digital PR + content production.
SolutionBuild a topical-authority content moat in your vertical; secure digital-PR placements; optimise for AI-search citation as well as Google ranking.
SITUATION 06

The agency switch

ProblemA previous SEO agency delivered traffic but no pipeline. Trust is gone.
ComponentDiagnostic audit + transparent reporting + pipeline attribution.
SolutionDiagnose what was actually delivered; rebuild the measurement layer around pipeline contribution; provide a named account team and monthly transparent reporting.
SITUATION 07

The technical debt

ProblemYour website has technical issues blocking indexation or harming rankings. Nobody has diagnosed them.
ComponentTechnical SEO.
SolutionComprehensive technical audit; prioritised implementation roadmap; quarterly technical health reporting.
Six-Phase Engagement

How the engagement actually works

B2B SEO is a six-phase engagement. The phases are real — they reflect how an engagement actually runs, not an idealised version. The week numbers are typical; actual timing depends on the scope.

Phase 0

Before the contract

  • Discovery call (30–45 minutes) to confirm fit.
  • Mutual fit assessment. We may decline an engagement if the fit is not right.
  • Proposal and scope of work (SOW) prepared and signed.
  • NDA executed on request.
  • Contract and commercial terms agreed.
Phase 1

Onboarding (weeks 1–2)

  • Stakeholder kick-off (60–90 minutes).
  • Access provisioning: GA4, GSC, CMS, CRM (where available), Google Business Profile.
  • KPI and definition-of-success alignment.
  • Tool stack setup (rank tracking, dashboard, etc.).
Phase 2

Audit and strategy (weeks 2–4)

  • Technical SEO audit.
  • Content audit.
  • Backlink profile audit.
  • Competitor analysis (3–5 named competitors).
  • AI-search / LLM visibility diagnostic.
  • Strategy document and 12-month roadmap delivered.
Phase 3

Foundation (weeks 4–12)

  • Priority-1 technical fixes.
  • Schema and structured-data implementation.
  • On-page optimisation of priority pages.
  • Internal-link architecture.
  • Tracking and attribution setup.
  • Initial content production begins.
  • Local SEO foundation.
  • First monthly report.
Phase 4

Growth (months 3–6)

  • Sustained content production (per agreed cadence).
  • Digital PR and link acquisition.
  • Local SEO expansion.
  • AI-search content optimisation.
  • Monthly reporting cadence established.
  • First quarterly business review (QBR) at the end of month 3.
Phase 5

Compounding (months 6–12)

  • Pipeline-attribution analysis (MQLs, SQLs, influenced revenue from organic).
  • CRO recommendations on organic landing pages.
  • Vertical-content expansion.
  • QBRs continue.
  • Strategy iteration based on data.
Phase 6

Steady state (12+ months)

  • Continuous content and link acquisition.
  • Quarterly strategy refresh.
  • Annual roadmap reset.
  • AI-search evolution tracking.
  • Optional scope expansion into adjacent channels.

Reporting cadence

  • Monthly performance report — delivered by the 10th of the following month.
  • Quarterly business review — 60–90 minutes, executive audience.
  • Live dashboard access — available at any time.
  • Annual strategy refresh — recommended at the end of each 12-month cycle.

What we need from you

  • Subject-matter expert access for content interviews (typically 2–4 hours per month).
  • Content approvals within agreed turnaround (typically 5 business days).
  • Technical access maintained.
  • Quarterly attendance at QBRs.
Named Deliverables

What you receive

Each deliverable is nameable. None of these is “various SEO activities”.

Audit & strategy

  • Technical SEO audit (written, prioritised, with implementation roadmap).
  • Content audit and gap analysis.
  • Backlink profile audit.
  • Competitor analysis (3–5 named competitors).
  • AI-search / LLM visibility diagnostic.
  • Strategy document and 12-month roadmap.

Ongoing

  • Keyword and topic map (updated quarterly).
  • Content calendar (rolling 90 days).
  • Published content on your domain.
  • Schema and structured-data implementation.
  • Internal-link plan (updated monthly).
  • Backlink report (sourced, with rationale).
  • Local-citation and GBP updates.
  • AI-search content optimisation.

Reporting

  • Monthly performance report.
  • Quarterly business review (QBR) deck and recording.
  • Live dashboard access.
  • Annual strategy refresh document.

Optional

  • CRO recommendations on organic landing pages.
  • Sales-enablement content (case studies, comparison pages, RFP-response content).
  • Pitch-deck and sales-collateral SEO alignment.
Honest Ranges

What changes for your business

B2B SEO outcomes are real — but they are ranges, not guarantees. The figures below are industry-typical, drawn from published Houston and B2B SEO market data, not from any specific engagement we have run.

Realistic outcomes (industry-typical ranges)

  • 01Increased qualified organic traffic. Typically 30–80% over 12 months in moderate-competition verticals; less in highly competitive verticals.
  • 02Improved rankings for commercial-intent keywords. Meaningful movement typically within 3–6 months; full competitive positioning in 9–18 months.
  • 03Increased marketing-qualified leads (MQLs). Industry data suggests organic search drives a meaningful share of B2B revenue, with the SEO channel's value realised primarily through MQL and SQL contribution rather than direct clicks.
  • 04Increased sales-qualified leads (SQLs) and pipeline contribution. Visible within 6–12 months for most engagements; longer in complex sales cycles.
  • 05Shorter sales-cycle length. Buyers arrive pre-educated by organic content, which typically reduces time-to-close.
  • 06Reduced cost per acquisition over time. As organic compounds, blended CAC typically falls.
  • 07AI-search visibility. Citations in ChatGPT, Perplexity, Gemini, and Google AI Overviews for relevant commercial queries.
  • 08Topical authority in your vertical. Your site becomes the reference resource in your category.
  • 09Improved Houston local search visibility (where a Houston customer base exists).
Substance over Claims

Results, recognition, and accountability

We have chosen to start with substance over claims. That choice has consequences — and it is also a deliberate position.

What we can show now
  • Documented methodology. The six-phase process described on this page is the process we run. It is the same for every engagement.
  • Published engagement terms. Pricing model, contract length, cancellation, IP ownership, NDA — all on this page. Most Houston B2B SEO agencies do not publish these.
  • Named senior strategists. The team that pitches an engagement is the team that runs it.
  • Houston-local accountability. A Houston-based team that understands the Houston B2B economy.
What we are building
  • Attributable case studies. As our client base grows, we will publish case studies with metrics and methodology. We will not invent them in advance.
  • Third-party reviews. Clutch, G2, Google Business Profile reviews will accumulate as engagements complete.
  • Industry recognition. Awards, certifications, and publications will follow from the work, not precede it.
What this means for you
  • You are evaluating an agency that is willing to show its process and its terms before it has accumulated the third-party proof a more established agency can point to. That is a calculated trade-off: less accumulated proof in exchange for more transparency about how the engagement actually runs.
If your evaluation criteria weight third-party reviews and named-client logos above process transparency and commercial terms, a more established agency may be a better fit. We will not pretend otherwise.
Seven Positions

What makes B2B SEO Giants different

Seven differentiators. Each is a specific, evidenced position — not a marketing adjective. Each carries a trade-off.

01

Documented B2B methodology

We follow a named, documented B2B SEO methodology with six phases. The methodology is the same for every engagement; the application is tailored to your vertical and your buyers.

Trade-offA documented methodology is more structured than fully bespoke work. If you want pure customisation, a smaller consultancy may suit you better.
02

Commercial transparency

We publish our engagement terms on this page — pricing model, contract length, cancellation terms, IP ownership, and NDA policy. Most Houston B2B SEO agencies do not.

Trade-offPublishing terms means we cannot custom-negotiate as flexibly per deal. Some clients prefer the traditional “call us” approach.
03

B2B-only focus

B2B is not one of eight service blocks on our page. It is the entire page. We work only with B2B companies.

Trade-offWe are not the right fit for B2C, e-commerce, or local service businesses. By design.
04

AI-search integration

AI-search visibility — Google AI Overviews, ChatGPT, Perplexity, Gemini, Claude — is part of the engagement, not a bolt-on. In 2026, dismissing generative search is a recognised red flag in B2B SEO evaluation.

Trade-offAI-search optimisation is younger than traditional Google SEO. Methodologies and best practices are still evolving. We commit to evolving with them; we do not promise outcomes we cannot control.
05

Pipeline-attributed reporting

Reporting is tied to marketing-qualified leads, sales-qualified leads, and influenced revenue — not just rankings and traffic. We instrument the conversion path so organic contribution to pipeline is visible.

Trade-offThis requires client CRM access and sales-team cooperation. Clients without that integration will get partial attribution.
06

Named senior account team

The senior strategists who pitch the engagement run it. Named, senior, accessible. This is a deliberate response to a recognised industry pattern where senior staff appear in the pitch and junior staff run the delivery.

Trade-offSenior team capacity is finite. We may decline engagements when we cannot staff them with the team the engagement deserves.
07

Houston-local accountability

A Houston-based team that understands the Houston B2B economy — energy, industrial, port-related, manufacturing, medical, professional services.

Trade-offLocal focus means we may not be the right fit for clients whose buyers are not in the Houston market.
Published Terms

Investment and engagement terms

Pricing is published. This is unusual for Houston B2B SEO agencies, and it is a deliberate position.

Pricing model

  • Primary model: Monthly retainer.
  • Audit / diagnostic: Fixed-scope, time-boxed entry engagement.
  • Sub-services: Available as add-ons (content-only, link-only, local-only).
Typical monthly retainer
$2,000 – $7,500+

B2B SEO retainers in Houston typically run $2,000 to $7,500+ per month, depending on industry, scope, and competitive intensity. Most local Houston businesses pay $800 to $3,000 per month for SEO overall; B2B engagements sit in the upper end of that range or above, reflecting the longer sales cycle and more complex buyer research behaviour.

For comparison context

  • B2B SEO audit: $1,000 to $4,500+.
  • B2B content writing: $400 to $1,500+ per page.

What moves the number

  • Industry competition. Manufacturing in Houston is a different engagement from national SaaS.
  • Website size and current technical state. A 50-page site in good shape is a different engagement from a 5,000-page enterprise site with technical debt.
  • Content volume required. Volume affects the price because content is the medium through which SEO is delivered.
  • Sales-cycle length. Longer cycles require more sustained, compounding investment.
  • Geographic scope. Houston-only is a different engagement from national.
  • Whether AI-search and CRO are in scope. Both are available; neither is forced.
  • Whether sub-services are bolt-ons. Content-only or link-only engagements are priced differently from full retainers.

Engagement length

  • Typical: 6 or 12 months.
  • Minimum: 6 months for meaningful compounding impact.
  • Month-to-month: Available for some engagements after an initial commitment period.

Setup fee

  • Varies by engagement. Many retainers waive the setup fee.

Cancellation

  • 30, 60, or 90-day written notice, per the agreed contract terms.

IP and content ownership

  • All content, accounts, data, and dashboards created during the engagement are owned by the client. On exit, we hand over everything in a clean, documented transition.

NDA

  • Executed on request at no additional cost.

Payment terms

  • Monthly in advance. Net-30 available for enterprise engagements.

What we do not charge for

  • Pitch decks and proposals (the proposal is part of the discovery process).
  • Quarterly business reviews (included in retainer).
  • Strategy refreshes (included in the engagement).
Time-to-Impact

What to expect and when

B2B SEO is a compounding investment. The figures below are industry-typical time-to-impact ranges, not promises.

MilestoneTypical time
Onboarding completeWeeks 1–2
First audit deliveredWeeks 2–4
First content publishedDays 30–60
First measurable ranking movement3–6 months
First measurable traffic movement4–8 months
Pipeline contribution visible6–12 months
Full compounding12–18 months

↑What accelerates the timeline

  • Niche or less-competitive verticals.
  • Strong existing domain authority.
  • Cooperative client access and approvals.
  • Industries with active and growing search demand.

↓What slows the timeline

  • Highly competitive verticals (legal, national SaaS, enterprise).
  • Weak existing domain authority.
  • Slow client approvals or limited access.
  • Verticals with low search volume or shifting demand.
  • Major algorithm updates during the engagement (a real variable in 2026).
What we cannot promise Specific ranking positions. A specific date by which you will see results. That organic will work for businesses whose buyers do not research online. Any agency that makes those promises is selling fiction. Guaranteed rankings are an industry-wide red flag — no agency controls Google's algorithm.
Houston-Anchored

Where we work

B2B SEO Giants operates from Houston, Texas, with service coverage across the Houston metro, Greater Texas, and the US.

📍 Primary location

Houston, Texas.

The agency's team is Houston-based.

Houston metro service area

We work with B2B companies across the Houston metro, including:

Houston proper

DowntownMidtown UptownGalleria Energy CorridorThe Heights MontroseWestchase MemorialNeartown River OaksBellaire

Greater Houston

KatySugar Land PearlandCypress SpringThe Woodlands PasadenaKingwood Rosenberg

Extended Texas and remote

Texas: Houston-anchored engagements extending to Austin, Dallas, Fort Worth, and San Antonio where the engagement warrants.

Remote: US-wide remote engagements available.

Delivery model

On-site: Available within the Houston metro for kick-offs, QBRs, and key workshops.

Remote: Default for most engagement work.

Hybrid: Most common — remote execution with on-site touchpoints at the milestones that matter.

What we do not do

  • We do not claim Houston-neighbourhood presence we do not have operationally.
  • We do not create doorway-style pages for every neighbourhood in the metro.
  • We do not serve areas outside our operational reach without explicit operational confirmation.
Ten Objections, Answered

Common concerns, addressed

Ten objections we hear from B2B buyers. Each is answered with a position, not a reassurance.

SEO takes too long to show ROI.

Realistic time-to-impact is 3–6 months for ranking movement, 6–12 months for pipeline contribution. We report on early indicators (technical health, content velocity, indexed pages, referring domains) so progress is visible before pipeline impact arrives. The shorter the sales cycle, the faster ROI appears.

How do I know you are not just another agency?

We publish our methodology, our engagement terms, and our reporting cadence on this page. We name the senior strategists who will run the engagement. We will provide references from the team's prior work on request. Senior-pitch-then-junior-delivery is a recognised industry pattern — our response is to name the team up front and commit to it.

Houston has dozens of SEO agencies — why you?

We work only with B2B companies in Houston. We do not serve B2C, e-commerce, or local service businesses. That focus shows up in the content we produce, the keywords we target, and the pipeline metrics we report against. In a saturated Houston B2B SEO market, differentiation by depth and focus is the only durable position.

AI search is changing everything. Is SEO still worth it?

AI-search visibility is now part of the engagement, not a bolt-on. We optimise for Google AI Overviews, ChatGPT, Perplexity, Gemini, and Claude citation as well as traditional Google ranking. The buyer journey is changing; the strategy is changing with it. In 2026, dismissing generative search is a sign the agency is behind.

We tried SEO before and it didn't work.

SEO “not working” usually means one of three things: the engagement was under-resourced, the agency was not B2B-fluent and produced traffic without pipeline, or the measurement was wrong. Our diagnostic audit identifies which of these applied, and the strategy is rebuilt to address it.

Can you guarantee rankings?

No. No agency controls Google. We can guarantee process, methodology, transparency, and effort. We cannot guarantee specific outcomes. Any agency that does is selling a sales gimmick, not a service.

Your pricing seems high.

B2B SEO in Houston runs $2,000 to $7,500+ per month for retainer work. Below that range, the engagement is typically under-resourced for the level of work required. Above that range, you should be getting a senior team, methodology, and reporting that justifies the number. We sit in the middle — paid for, evidenced, and accountable.

Will I get a junior team after the pitch?

The strategists who pitch the engagement run it. Named, senior, accessible. If we cannot staff the engagement with the named team, we will tell you before signing. This is a deliberate response to a common industry pattern, not a marketing claim.

We need a partner, not a vendor.

Quarterly business reviews, a named account team, content approvals that engage with your subject-matter experts, and reporting tied to your CRM and pipeline. The relationship is structured for partnership, not transactional delivery.

Will we own everything if we leave?

Yes. All content, all accounts, all data, all dashboards. On exit, we hand over everything in a clean, documented transition. No exceptions, no “agency-owned” content, no holdback.

Decision-Weight FAQs

Frequently asked questions

Eight high-decision-weight questions. Each answer is honest, not promotional.

What is B2B SEO and how is it different from regular SEO?
B2B SEO is search engine optimisation built for companies whose customers are other businesses. It targets the commercial keywords business buyers actually search, aligns content to multi-stakeholder buying committees and long sales cycles, and is measured on pipeline contribution rather than traffic. The distinction matters more in B2B than in B2C because B2B buyers use specific industry terms and ask problem-focused questions with much lower search volume but much higher commercial intent.
How much does B2B SEO cost in Houston?
B2B SEO retainers in Houston typically run $2,000 to $7,500+ per month, depending on industry, scope, and competitive intensity. Audits run $1,000 to $4,500+. We publish our engagement model and the factors that move the number, so you can self-assess fit before a sales call.
How long does B2B SEO take to show results?
Industry-typical ranges: 3–6 months for first ranking movement, 4–8 months for first traffic movement, 6–12 months for pipeline contribution, 12–18 months for full compounding. Highly competitive verticals are slower; niche verticals are faster. Conditions that accelerate or slow the timeline are listed in the timeframe section.
Do you work with my industry?
We work with B2B companies in manufacturing, industrial services, energy, logistics, professional services, B2B SaaS, construction, and related verticals. The verticals we focus on are listed with depth strongest in manufacturing and industrial services.
What does the first 30 / 60 / 90 days look like?
Days 1–14: onboarding, access provisioning, KPI alignment. Weeks 2–4: audit and strategy document delivered. Weeks 4–12: foundation work (technical fixes, on-page optimisation, initial content, schema). Months 3+: growth, with the first quarterly business review at the end of month 3. Full details are in the process section.
Who will work on my account?
Named senior strategists who pitch the engagement run it. We are explicit about who is on the account team before the contract is signed, and the team does not change without your knowledge.
How do you measure success?
Pipeline contribution (MQLs, SQLs, influenced revenue), commercial-intent keyword movement, qualified organic traffic, and conversion rate. Rankings and traffic are diagnostic; the real measures are pipeline metrics. This is the industry-standard KPI framework for B2B SEO — judged on revenue impact, not vanity metrics.
Do you handle AI search and LLM visibility?
Yes. AI-search optimisation (Google AI Overviews, ChatGPT, Perplexity, Gemini, Claude citation) is part of the engagement, not a bolt-on. We treat LLM visibility as a first-class deliverable alongside traditional Google ranking. The 2026 buyer-evaluation literature treats AI-search readiness as a baseline criterion, not a differentiator.
What is the contract length and what happens if I want to leave?
Typical engagement is 6 or 12 months with 30/60/90-day cancellation notice. Month-to-month is available after an initial commitment period. On exit, you own all content, accounts, and data, with a clean handover. Full commercial terms are in the investment section.
Can you guarantee rankings or a specific number of leads?
No. No agency controls Google or generative engines. We can guarantee process, methodology, transparency, and effort. We report on what we can control and explain what we cannot. Guaranteed rankings are an industry-wide red flag — we will not make a promise we cannot keep.

Start a B2B SEO engagement

Three next steps, stage-matched to where you are in the evaluation.

Stage 01 · Ready to evaluate

Request a B2B SEO Proposal

For buyers ready to evaluate fit in detail. The proposal request asks for your company, role, vertical, sales-cycle length, current SEO state, and what success looks like. Short form, not a 20-field monster.

Request a B2B SEO Proposal →
Stage 02 · Prefer reading first

See our process and pricing first

For buyers who want to evaluate fit before engaging in a conversation. The process and pricing are on this page in full.

See the process and pricing →
Stage 03 · Have a question

Ask a question first

For buyers who have a specific question before any of the above. A short message to the team, answered within one business day.

Ask a question →

Request a B2B SEO Proposal

Short form. Answered within one business day by a named senior strategist.

NDA available on request · All content and data owned by you on exit.

Sources cited on this page

The material industry and market claims on this page are drawn from the following sources. Each was read in full during the development of this page; URLs are linked at first mention in the body.

  • Houston SEO pricing — DMT Thrive Agency — Houston B2B SEO pricing range, audit pricing, content pricing.
  • Houston SEO pricing 2026 — DevOptiv — Houston SEO pricing range across engagement levels.
  • How much do SEO services cost in Texas? — Webxtalk — SEO time-to-impact ranges.
  • How to find the best B2B SEO services for your business — SalesHive — B2B SEO evaluation framework, KPI standards, AI-search readiness, red flags.
  • How to choose a B2B SEO agency — TripleDart — Senior-pitch-then-junior-delivery pattern.
  • How to choose a B2B SEO agency: questions to ask — Priority Pixels — B2B vs B2C SEO distinction, senior-team evaluation.
  • Best SEO agencies in Houston for B2B — Enlimited — Houston B2B market vertical specialism, market structure.
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